Garnier Fructis Back to School
Details
Garnier Fructis back to school digital campaign that lived on Dollargeneral.com. The campaign featured an interactive brand page along with banners and social media creative to drive sales of their products during back to school season. The beauty responsibly campaign featured products inspired by nature that include sustainably sourced ingredients. Each product had a hotspot with product details. Below the main pov featured video and article content.